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KTM seem a bit doom a gloom at the moment. Quality has dropped and they are fobbing customers off. Also they sold the IP to the Chinese and bikes like the CFMoto 450 have come out at a fraction of the cost and are arguably a better bike for less money.
Those CRFs sell well and the DRZ has about 10kg more mass (not a lot in the grand sense) and 10bhp more so it should sell really well.
Like @lynx said. Definitely how to make it cheaper.
I guess it needs to be a direct price competitor to the CRF300L, or else who is buying it?
I thought KTM were already in financial trouble.