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Bought many trainers, football boots and shell suits from their original shop in Bradford as a kid. My dad knew the owner (former Bradford City and dirty Leeds player Bruce Bannister) and would always get a discount if he was around.
Seems to now be run by Bannister's son. Ethics bonus for for no apparent association with Mike Ashley.
sportsshoes.com
Not sure of the ethics etc, but they always have a huge range of running shoes and always something suitable at a reasonable price.