Just going to reiterate again that Reform support is not a revolution in anyway, but the continuance of a trend. They have a similar vote share and count to UKIP in 2015. Those voters were mostly absorbed by the Tories in 2017 and 2019, who were perceived as the Brexit party.
Brexit Party stood over 300 candidates down for Tories in 2019 in a deal with Johnson - why are none of the professional analysts factoring this in? The swing to them is overstated. They need to be compared with older UKIP vote shares.
Just going to reiterate again that Reform support is not a revolution in anyway, but the continuance of a trend. They have a similar vote share and count to UKIP in 2015. Those voters were mostly absorbed by the Tories in 2017 and 2019, who were perceived as the Brexit party.