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  • Have we done this?

    Went live this morning and doesn't appear to have immediately sold out which feels surprising given it was relatively hyped up.

  • $4000 plus tax is quite punchy for a Chinese made non-cosc microbrand with an ordinary Sellita. VPC (COSC, entirely Swiss-made, also custom bracelet) caught a lot of flak for being three grand.

    Not saying it's not worth it - I know the cost implications of a custom bracelet, and it has a lapis dial (if not particularly high grade), and a nice custom box - but it's maybe not the easiest sell right now.

    Also they keep saying it's 33mm - it looks far bigger in all the wrist shots I've seen. Weird.

  • The box is my favourite part. After that, the shape that connects the bracelet links on the side.

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