Even before the romans came along we were embellishing horse bridles with fancy metal work and wanting the finest swords, fabric was dyed different colours and merchants traveled great distances to trade precious stones.
All this when just staying alive was not an easy task.
After millennia of wanting fancy pointless embellishments I can’t see consumerism going out of fashion very soon.
Wanting nice stuff isn’t the same as a choice of 50 different toothpastes obscuring your capacity for self determination.
The power of commerce was nowhere near as pronounced as it is now. Freedom is now defined as what products you can by rather than what you can do where you can go or live
Even before the romans came along we were embellishing horse bridles with fancy metal work and wanting the finest swords, fabric was dyed different colours and merchants traveled great distances to trade precious stones.
All this when just staying alive was not an easy task.
After millennia of wanting fancy pointless embellishments I can’t see consumerism going out of fashion very soon.