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Thanks, I'll have a look at Backblaze.
I already have this system to some extent. PC and laptop share a lot of data. I used to run a NAS but that died so then moved to a simpler external caddied drive, which is now full, so I moved to a larger, pocketable SSD USB drive and I also do regular Glacier backups so if the place burned down I'd still have a pretty recent copy. My partner does less frequent backups (okay I do them) so there's a lot of manual stuff happening and I'd love to automate it more.
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I basically do not back up.
I sync in multiple directions depending on the volume and value of the data.
Personal docs: high value and relatively low volume (under 10GB) sync'd to multiple computers and a NAS, stored in about 5 places (5 devices)... thinking about it I should sync all this to my phone too!
Music and Films: low value and relatively high volume (over 30TB) and I can always pirate it, so just sync'd between 2 NAS devices, both those are already both equivalent to RAID6, so pretty damn reliable.
I don't bother sending small amounts to the Cloud, easier just to send it to all devices.
I don't bother sending big amounts to the Cloud, it's just not cost effective and the time to restore from it is insane even on a 1Gbps connection.
If I had medium value and medium amounts, maybe the Cloud scenario becomes plausible... but I doubt it, I'd just do the 2 NAS devices and a laptop or two.
Easiest way to clone drives with a PC is via a Clonezilla live USB, it's free.
Backblaze is the best bang for buck cloud backup service last time I looked.
Best backup strategy is having 2x external backup drives (1x SSD, 1x spinning rust). Keep the fast SSD locally and do regular incremental backups to it; this is your 'warm' backup. Keep the spinning drive off-site somewhere, and backup to it when you can; this is your 'cold backup'. Then also have a cloud backup in case all else fails. This way, your data is stored in 3x separate locations, one of which is in a secure datacentre. The likelihood of all 3x getting toasted is nigh-on zero.
The challenge is seeing how long you can keep this regimen up before ceasing to be arsed...