That Starmer fella...

I mean isn't this an absolute gem of comms isn't it?

• praises ambition aka i. "ah, hun. At least you tried", ii. Tories can't actually do anything good, iii. I support ambitious goals
  
• backs leveling up agenda aka i. I support leveling up, ii. I am the son of a tool maker not a North London elitest
  
• blames Sunak for blocking it aka i. remember that time Sunak was Chancellor? Sure he gave you free money but he wasn't all good, ii. Sunak is part of legacy shit Tory govt, not the NKOTB he claims, iii. Suank is elite / out of touch / doesn't like the North.
  
  

All that messaging in a single BBC bullet.