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To be fair the seasons 62GS watches and the euro Alpinist are just two cases, when they do hundreds of other LEs and exclusives that stay that way.
Which is another question in itself tbh. My SBGY029 is one of 50. Which is pretty limited right? But on the other hand they have done getting on for a dozen other limited editions of essentially the same watch (the Omiwatari hand wound spring drive model) in different dials / colours for different markets and as different boutique exclusives. You could be a collector just of those if you wanted to.
People moaned that Omega used to love releasing special editions all the time - they had nothing on Seiko / GS. And if anything Seiko are increasing. They’ve released so many watches this year, it’s nuts.
Definitely looked up the phrase 'modus operandi'. Yeah fair enough, but it just dilutes all of their milestones and decent pieces for me. Too much noise.
Puts me right off to be honest. Not saying I'm super keen on the tsunami of limited editions by any company, just more the fact they don't care to really honour it. Doesn't make sense when they're always so detailed and descriptive about their process, finishing and story behind the watch.
A shame, as I love Japan.
Was very odd going into BIC Camera and seeing £5000 Grand Seiko's lobbed in a glass cabinet next to suitcases and workout gear though. Kinda killed the whole ethos for me.