They must be making huge profits on them.
If you think of the kind of stuff someone like Timefactors can do at that price point and the huge economies of scale that Swatch has they must be producing them for relative peanuts.
Absolutely.
And I don’t know if it’s fair at all but this feels more obviously about the $ than the MoonSwatch (which of course was all about the $)
@Big_Ted started
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They must be making huge profits on them.
If you think of the kind of stuff someone like Timefactors can do at that price point and the huge economies of scale that Swatch has they must be producing them for relative peanuts.