• Peanut butter appreciators of London Fixed Gear and Single Speed. I too am a heavy consumer of peanut butter and have the PBAS sticker to prove it.

    For years, PB has been in that 'staple' category of shopping along with bread, milk and the like. But does anyone else feel that the constant recycling of glass jars (or worse) plastic tubs that comes with this really inefficient? Additionally if my brand of choice (pip and nut hands down) isn't on offer at the supermarket, its expensive.

    What if there was some way of treating PB in the same light as coffee or beer and get it posted through your letterbox at a time that suited you? You set up a plan, choose your smooth/crunchy, amount/delivery cadence and never need to worry again. Plus, what if instead of using glass/plastic, it was posted out in a fully bio-degradable box-bottom bag, similar to the image attached for what looks like Turtle food? Your conscience and your addiction sated at the same time. When you're done scooping out of the bag like a crazed fiend, the bag fully decomposes in 60 days and you await the postman to go again.

    Is this a completely shit idea? Peanut Butter Club? Who is with me on my valiant quest to change the face of the earth, one peanut at a time? I will be investigating further before sinking my mortgage and life savings into this endeavour.

  • Yep I think that can work. The dtc brands who have done this really well have taken boring products and packaged them in a nice way. You’d need to think how the packaging could easily be posted

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