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  • Tesla is a fucking dead brand, no matter their successes. See also Brewdog.

    Is Brewdog really dying? Their presence/dominance in the supermarket suggests otherwise.

    They might be dead to the people who they’d started out marketing themselves to, customers looking for a smaller less corporate brand that they might hope gave workers better conditions, has more integrity etc, but it seems like they’ve found a new market to sell their wares to. Won’t the same be true of Tesla?

  • Neither Tesla nor Brewdog is dying, it’s that neither will ever produce the profits they need to genuinely support their current valuations and share prices.

    Their cleverer investors know this, it’s just all hype to make profit.

    Both firms - like Purple Bricks, THG, Dr Martens, Aston Martin etc etc - will settle down to being sustainable businesses, just at much, much lower values than they currently are, by which time the execs and smart investors have long since cut and run, funded by the new wave of ‘amateur’ internet investors who don’t bale in time.

    It’s now very much a successful ‘business’ model, the latest way of clever rich people fucking over less clever less rich people.

  • I can't see Aston Martin becoming sustainable. They've not managed in over 100 years of trying.

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