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I’d say it’s likely.
Quality and reliability are major buying hurdles now there is competition. But I think user image could be the downfall, they no longer have the hip early-adopter vibe, they’re no good for the tofu-woke-lib-elite because of Musk and they’re not of a high enough quality or experience to be a statement of wealth like a Range Rover or Audi.
Their share of the EV market is down 15% in the last two years and that’s before the world saw Musk’s full character.
Hefty
But how long before they get Motorola'd?