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n3il
Dunno man. Plenty of [most?] people sleepwalk into car buying decisions and don’t have the inclination to seek out the knowledge, they just follow the trend.
I’d be much more considered if I were doing it - an old 90 isn’t a sensible target, the owner isn’t going to be ignorant of the arguments and could present some sensible counter-arguments, a Range Rover driver won’t give a fuck, but a Kia Sportage owner might look at a Ceed estate next time or a Tiguan owner a Golf if they can be shown the logic and made to feel a bit socially responsible / peer pressured.
It’s a shame it’s necessary to get their attention with shock tactics, but like chucking soup at pictures or bridge dangling, it makes the papers so people have conversations about it.