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  • “A Swiss deal simply wouldn’t work for Britain. We’ll have a stronger trading relationship and we’ll reduce red tape for British business – but freedom of movement is a red line for me. It was part of the deal of being in the EU but since we left I’ve been clear it won’t come back under my government.”

    okay which one of you is going to tell me that I am wrong this time?

  • What's so frustrating is the whole thing is so utterly undefinable, because bar not being an EU member, there is no concensus on what our relationship should look like. A Swiss deal is problematic because the EU doesn't like it (and probably wouldn't give us), and it goes back to the rule-taker issue that being a non-member entails.

    From a strategy pov I'd guess Starmer's thought process is something along the lines of;

    1. Someone in no11 has briefed on the possibility of a Swiss style deal, so get the shit rags to slag this government off and give me a bit of non-negative coverage.
    2. Non-Tories will probably see the cynicism behind this chat / understand why I don't want to go there.
    3. You force this government to acknowledge that freedom of movement is a positive thjng and start building a news cycle and discourse around the topic.

    Given recent polling I think he might be being over cautious. Or even worse be missing public sentiment on this. But I can absolutely see why you'd leave the problem to the current government to navigate.

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