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My nephew was playing with my 40+ year old Technic at the weekend. Lego isn't the problem if you're worried about plastic waste.
Yes, Lego produce more tyres by number, but I wear about 10 City scale Lego tyre's worth of rubber off my van tyres every day. Again, we own 50 year old Lego tyres with no visible wear.
Lego's gross annual revenue would buy 66M bbl of crude. Given the other costs, how much oil do you think they actually turn into long-lasting bricks? A Fermi estimate of annual brick production suggests a mass equal to 1M bbl of crude. Global oil production has been between 75M and 95M bbl per day for the past two decades.
Devils avocado.
I know Lego are looking at materials that decompose, but at this point it is oil and vast. Scary stat that the most tyres produced in the world are Lego tyres.
I am not taking sides as I have loads of the stuff and my kids love it, but it ain't that good.
I went in to a store the other day and they are still churning out the desires enmasse. I am not sure if it is a sustainable business model TBF. ie will the franchise route keep them afloat? #JustSayin