Met a marketing guy who worked with Nike. He said the got very eggy if it wasn't pronounced properly, Nike-ee.
Like SRAM not fucking SSSS-SRAM, you don't say Shhhhhhimano do you?
Same with Adidas-Adeedas. Whatever it doesn't cause confusion
@Retro_Bastard started
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Met a marketing guy who worked with Nike. He said the got very eggy if it wasn't pronounced properly, Nike-ee.
Like SRAM not fucking SSSS-SRAM, you don't say Shhhhhhimano do you?