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Interesting 'case' you say...
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Compared to how much you have to pay an estate agent to sell a house, the B&R is a bargain ;)
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Nobody seems to be questioning the wisdom and morality of buying a Rolex.
Wut
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But watches are a more interesting case (to me) because of the mechanical complexity
I've made this point before, but whatever.
When people say this they're often forgetting all the complexity of other lux products and ascribing extra magic or woo-woo to the level of vertical integration in watch manufacture.
Take a Handbag. Think about the skill to correctly skin and split a hide. Dye evenly and consistently. Identify the best cuts needed. Cut correctly. Deal with individual intricacies of each piece of material. Etc. Etc. Most people write it off because all they think about is stitching material together.
Sure there are some highly skilled jewelry making aspects to some specific dials. But most of watchmaking is assembly that could be done by a Foxconn employee in Shenzhen with 6m training.
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@nick_h.
Yes. But watches are a more interesting case (to me) because of the mechanical complexity and the skyrocketing prices and investment value of certain models. I think it's time to get serious. Nobody seems to be questioning the wisdom and morality of buying a Rolex.