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Of this class of car (compact SUV I think?!), the ones I see most on the road and therefore presume best sellers are the Nissan Qashqai and the VW Tiguan, hardly status cars. I get your point though, there are some out there that will buy the likes of the Evoque and Q3.
I agree on the space thing vs hatchbacks and particularly estates, I've had this conversation with a number of friends over the past few years always fighting the corner of the hatch/estate, but every single time they've gone for one of these jumped up cars. The ease of access for getting kids in and strapping them into car seats, etc. is a big thing for them. Another aspect is the higher driving position which feels safer, particularly to less experienced drivers.
Couple have kids, one drives, the other doesn't and needs to get licence quickly. Once they pass they go shopping for cars and less experienced driver feels safer in the taller car. I've had this play out with friends like 6-7 times over the past couple of years.
Anyway, we're too reliant on cars and everyone should get cargo bikes and be done with it.