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Do they need to up their marketing?
Patek or tiffany could set a price of 1m for each watch and still sell out in minutes
Hypothetically if they bought it a 6.6m they can sell the 'normal' one for 1m... See @Tenderloin post above. Est at most $80k? now $280k
That $1m is only achievable if the Tiffany is higher... Makes financial sense. You only need to sell 6 to cover cost, generating a 144m from the rest.
Economix
ChainBreaker-
But the retailers aren’t selling at over retail, are they? I don’t think that’s what’s going on here. If anything I suppose it could be used to facilitate Rolex AD-style “sweeteners”, ie we can make this piece available if you spend £xxx,xxx on these diamonds over here, sir. But I don’t know if that’s how Tiffany operates.
Regal
Do they need to up their marketing?
Patek or tiffany could set a price of 1m for each watch and still sell out in minutes