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Yes, there's signage there, and there is generally a lot of signage ahead of such bridges, plus conspicuous warning strips with neon colours, carriageway markings, etc.--but none of that ever works for more than 99.9% of all lorry drivers. The Needham Market bridge being hit 19 times in a year, while leading the countrywide league table, is still out of tens of thousands of passes, quite likely somewhere between 100,000 and 200,000 non-lorries. That is, the lorry drivers who get it wrong are a tiny percentage of overall motor traffic through there, and the vast majority of lorry drivers will have avoided it.
I've gone round with council officers looking at signage and, simple though it seems, it really is a bit of a science to get it right. Even if it is got right, some people will simply miss it.
The main thing you can then rely on is that they see it as they approach, but here the two bends make even that more difficult than in most other cases.
If only there was some kind of warning