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  • That's right yeh. The brand is Flax London. We're trying to change perceptions around linen - both the seasons it suits and the sort of people who wear it.

    Very happy to answer basically any question on the fashion supply chain. One of the things we're fighting is the deliberate disconnect brands have traditionally created between consumers and the provenance of the clothes they buy.

  • Railway jacket looks ace, could do with a pic of the back though (apologies for unsolicited feedback!). I'll be dropping into your shop next time I'm out West.

  • No apologies needed. Feedback is always welcome. This is an outtake from a shoot we did - hopefully it gives you the perspective you're after.

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