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Watchmaker's watchmaker and all that. Well-respected but not currently in vogue.
They were really struggling to sell Reversos not that long ago, and losing money on each one. Seems to have turned round a bit for them, would not be surprised to see them continue to gain in popularity, but it still feels like their high end stuff (which is very high end) is their comfort zone.
Out with a friend last with with a JLC Reverso, feels and looks absolute quality. Rarely seen on here, is there a reason for that. Sorely tempted.