Possibly because tech stock pricing models are often based on *potential* earnings, rather than actual earnings, which goes some way to explaining their inflated earnings ratios.
Also, if the ad revenue was *expected*, it would have limited impact, as it would have already been priced in.
Possibly because tech stock pricing models are often based on *potential* earnings, rather than actual earnings, which goes some way to explaining their inflated earnings ratios.
Also, if the ad revenue was *expected*, it would have limited impact, as it would have already been priced in.