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It's quite a cool thing but as usual the hype has been multiplied by the usual Rapha marketing bullshit
Maybe this was JV's plan B if Uran had flopped to flog a PPT to the next sponsor. The eyeball/click argument is flawed in cycling if it cant convert to real money and pls lets not mention the hammer series.
Absolutely, it is apple and oranges and I am not saying the other pro riders in the Tour are not absolute racing machines pushing their bodies to the limit (in a different bite-sized sharper way).
But the guy rode 5000 km in sandals held together by a piece of inner tube.