-
Foffa made mad dollar no?
Target market and customer expectation are quite different here.
£400 to look urbane/sophisticated for your once a week summer commute for a few years is reasonable value.
It's not that hard to build a reliable SS/fixeh from cheap far east components when the target market are more interested in the look than the performance and won't be pushing themselves or the kit.Shoppers for a £1500 gravel bike will do some research and irrespective of your mechanical knowledge and enthusiasm I can't imagine anyone looking at the Sensah derailleur, zoom brakes etc and thinking they look anything other than dodgy, which would then make me wonder about the quality of the hubs/freehub, strength of the frame/handlebars etc.... and just think "I'll stick with the Genesis, Arkose, Kinesis" or whatever
You are reading a single comment by @miro_o and its replies.
Click here to read the full conversation.
Rik_Van_Looy
@miro_o
Foffa made mad dollar no?
This business will do well. Hodl.
LaVita marketing is analogous to scam emails with poor use of English – poor English acts as an early filter, turning away most but ensuring those that proceed are low-information fewls.