I'll second "I'm not sure about the brand name in the UK market, please consider paying someone to work on the name and or fonts before fully launching."
The type of bike you're selling isn't for me #steelisreal but you've prob got a good thing going and I fully back affordable bikes for people but you should def hold back from launching until you have everything you need to launch properly.
I'll second "I'm not sure about the brand name in the UK market, please consider paying someone to work on the name and or fonts before fully launching."
In the kindest possible way, your current aesthetic looks whack. Doesn't do the bike or anything justice. Almost looks like a troll account for these gravelé bikes people rave on about on here these days. If you do some market research and directly compare the page to anything modern/in trend, you'll see how and why your page is lacking.
The type of bike you're selling isn't for me #steelisreal but you've prob got a good thing going and I fully back affordable bikes for people but you should def hold back from launching until you have everything you need to launch properly.