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TBF that's me guessing and it sounds like I'm way off.
Yes, that's pretty much it. You're paying for professional childcare. They won't do all the practical house/family chores an au pair helps out with.
Last time I spoke to someone who employed one I was in my teens and it wasn't really appropriate to ask what they paid. But they did reference them having to have their own studio in the house.
Truer word something something jest... yes they are for people who can't afford a nanny.
Pretty sure nannies were the best part of £40-50k when I was a kid. Can't imagine you'd get much change from £100k today, so quite a few people probably fall into that category.