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  • They are incentivised to not make stuff bombproof.

  • With people judging how good a bike is by picking it up and going "wow, that's light", they're incentivised to make stuff lighter instead of more durable.

    That's perhaps where aftermarket manufacturers could step in. I've swapped out cheese freehub bodies for steel ones and alu chainrings for steel aftermarket ones. Perhaps someone could do the same with a cassette.

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