Rapha, nice but a bit pricey?

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Chopsicle in reply to @youramericanlover

True, but I guess I'm not in their target market* - maybe this lands better with teens who blame anyone but themselves for stupid mistakes, and are in the market for language skills.

*Full disclosure; I did buy Soudal adhesive and Mapei grout last week....

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youramericanlover in reply to @Chopsicle

To clarify I didn't mean to be snippy to you, I just meant that it's meaningless marketing positioning. Neither the design not the product offer anything of interest. BUT it was delivered cleverly enough to make an impact which was EF's aim. Hollow goal, hollow victory.

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