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It was a joke about them being French super market shoes.
I find their popularity pretty baffling. People spending >£50 on them astounds me. Everything about them is designed to be cheap and disposable. Great for cheap kids summer shoes, but for adults?
It's like when Havaianas were in and people were paying £30-40. "ooohhh but they're so comfortable".
Going to be a while before I can get to a Super-U or Carrefour.