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Well, the newspaper bit was planned and intentional. The tweeting of the words without context probably wasn't.if it was, it was a poor decision.
Fully intentional & guaranteed to go viral on twitter. Poor taste maybe but not an accident.
spinnnout-
Fully intentional & guaranteed to go viral on twitter
The issue is that the explanation and context did not go viral on twitter. Most people who saw it think they fucked up. That doesn't fit the profile for manufactured scandal. Hence why I am not so sure that they intended the tweet to have the effect that it did.
Stonehedge
Well, the newspaper bit was planned and intentional. The tweeting of the words without context probably wasn't.if it was, it was a poor decision.