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Is it unreasonable to expect fair elections?
From the Wikipedia entry which is worth a read if you're not familiar with the concept:
Purdah has been imposed in ministerial guidance since at least the early 20th century reflecting an earlier "self-denying ordinance", and has considerable moral authority, its breach carrying with it in worst cases the possibility of actions for abuse of power and misconduct in public office.
Purdah! There is an established precedent in the run up to an election that for six weeks politicians don't do any media because it could affect the outcome of the election by giving them an unfair platform. Sturgeon appears to have every intention of ignoring this and continuing the daily briefings. It will be interesting to see what happens.
If she gets away with it the effect will be even worse because campaigning is (effectively) banned.
For balance - I'd be entirely unsurprised if the Tories try the same thing.