The Kiger logo is stylized very similarly to the Heuer logo without the line around it. Which would be much more egregious from a copyright perspective I would have thought.
Interested to see how it pans out. Would be tempted to sell the trademark to Rolex and ride off into the sunset.
Fascinating - https://www.wristwatchreview.com/rolex-wants-to-take-a-microbrands-trademark/
Edit: damn Rolex.