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Online grocery shopping grew 80% in March / April this year (in line with the lockdown) but that 80% growth still took it to less than 50% of the overall grocery market in the UK.
Loads of people in our age bracket are using online services but try getting people in their 60s+ to change their habits / get a computer etc. Not going to happen.
I think something like 15% of people over 70 use online shopping at all, let alone grocery shopping.
Why aren't people ordering deliveries instead? Lack of delivery slots? I do feel bad about delivery drivers being exposed to risk while out and about, but isn't it better that most people stay at home and get things delivered? (and fewer people out means less risk for delivery drivers)