• The highly infectious variant of coronavirus that has emerged in
    south-east England is spreading rapidly to the rest of the UK and is
    already present elsewhere in the world, scientists warned on Sunday.
    https://on.ft.com/3rawfhX

    I’d argue the general public would be more responsible if this was consistently reported as “…is being spread…” or something like that.

  • I’m not so sure. Copywriting A–B tests suggest they/we are.

    I think that’s a fundamental difference that reinforced over months could save lives.

  • I’m inclined to agree with @snoops on this. Govt need to highlight individual and household-level responsibility as the cause of spread. It’s not spreading itself, it’s being spread by people.

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