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yes, I think you can argue that ironing gives more even wear to a product, by avoiding creases setting in sooner and distributing stress more evenly on cotton/plant-based fibres. Get starching too if you really want to delay the decline ....
On the other end, merino is so good is it doesn't need laundering so regularly and doesn't need ironing (plus it doesn't fade like cotton). Some call it easy-care, but I think Active-Laziness is a better term.
Chopsicle
@dancing james
@Chopsicle may have specialist knowledge re fabrics