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  • I'm not sure how people choose where to draw the line

    It's a fair point.

    For starters in terms of rank hypocrisy, which I don't think is the be-all anyway but still...

    ...Dyson differs from Ratcliffe, in that Ratcliffe is (imo) a PE-style investment mogul. Offshoring and reducing tax liabilities is part of his bread and butter. He doesn't promote a carefully curated public image as some great British innovator bringing manufacturing back to the UK.

    I can't buy some Ineos fuel additive at John Lewis.

    A sportsperson sponsored by a company does not have the same relationship as the creator of the company with the same name who uses the synergy between the two to allow them a pubic platform.

    These are my reasons. Which when you think about it is forms probably the most self-definingly metropolitan elite protest you can imagine.

  • Yes, it was a bit of a flippant suggestion.

    I just find it strange that you get the "What vacuum should I get that isn't a Dyson" but not "Which insurance company but not Hiscox" or "Which funds management company but not Hargreaves Lansdown".

  • I just find it strange that you get the "What vacuum should I get that isn't a Dyson" but not "Which insurance company but not Hiscox" or "Which funds management company but not Hargreaves Lansdown".

    I did move my insurance from Hiscox, albeit not directly due to their Brexit stance.

  • It's a good point.

    You have also made me question whether not buying a Dyson is a greater expression of metro-elite tribal identity than switching from Hiscox.

  • Shit. Just switched to Hiscox for PII. Didn't have many options. Didn't realise they were Brexit-y.

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