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No, he used his cycling ability to promote and increase the profile of a chemicals company owned by someone who used their immense personal fame and wealth to amplify the Brexit message only to later move to Monaco.
I just find these strangely specific boycotts a bit weird, I'm not sure how people choose where to draw the line
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I'm not sure how people choose where to draw the line
It's a fair point.
For starters in terms of rank hypocrisy, which I don't think is the be-all anyway but still...
...Dyson differs from Ratcliffe, in that Ratcliffe is (imo) a PE-style investment mogul. Offshoring and reducing tax liabilities is part of his bread and butter. He doesn't promote a carefully curated public image as some great British innovator bringing manufacturing back to the UK.
I can't buy some Ineos fuel additive at John Lewis.
A sportsperson sponsored by a company does not have the same relationship as the creator of the company with the same name who uses the synergy between the two to allow them a pubic platform.
These are my reasons. Which when you think about it is forms probably the most self-definingly metropolitan elite protest you can imagine.
Did Tao pair their immense personal fame and wealth with their market leading nationally recognised brand to amplify the Brexit message only to later offshore their cycling team?
I'm not that up on cycling as a sport, so if that's the cased I'm happy to extend my judgement and dislike.