Crap 'Buzzwords'

I think that's a pretty standard prompt to get a move on.

One of those things that may have originally seemed a bit politer but now it's in general use could just be replaced by "get on with it".

used it twice in the past 2 hours.

fuckers won't stop derailing my chatz!

derailing.

are you on a train, you simple cunt? no!

the word architecture in the automotive industry currently

mate, you've got a new model with a new chassis, just like the last time

Dettol's latest outdoor campaign is getting rightly crucified on Twitter this morning. I honestly don't think I've seen such bad ad copy in my life. Anyone else missing 'hearing buzzwords', tho?

https://twitter.com/helloalegria/status/1301290315593191426/photo/1

This isn't a case of 'so bad, it's good', but is it a case of 'so bad, it works'? I mean, how else would you get that amount of exposure for a cleaning brand outdoor campaign? Clever/risky if they angled/anticipated for it. I suppose it would come down to whether, in the purchasing decision making for Dettol vs whatever else, is basic brand awareness worth that much more than brand perception?

Just heard three times in half an hour: "alive".

Used as a synonym for "alert", as in "are we alive to the fact that this project might overrun?"

I mean, I'm slowly losing the will to live, but you do you.

you do you

euph?

"robust"

...or bust?

I work for a very large accountancy firm and this sort of shite is rife - the emotional barometer was a personal fave. Describing anything that is relatively large as 'punchy' is very much on trend at the moment

'the new normal'
Can get to fuck

"Rolling out a new ..." if it ain't got wheels or if it won't carry on down a hill after a gentle nudge, please stfu about rolling it out. Your roll-out will be physically dull. A new cheese at the Cooper's Hill cheese tumbling and fracture event is acceptable usage :-) So long as it isn't sold in triangles.

"The SalesOrg" I overheard my wifes online company meeting where they were giving awards to outstanding members of The SalesOrg. Sounds like something from Scientology.

South African Lesbian Organisation?

/registers domain

I hate “on trend”.

I hate this too.

I guess that makes you...

...contemporary?

or on point.

"Dear John,
It appears we have a few topics to tackle in this space..."
He then goes on to use "in this space" another 2 times in a very short email.

Fuck off into space

customer-centricity

https://www.theguardian.com/theobserver/commentisfree/2020/sep/20/may-i-have-a-word-about-the-rebranding-of-thomas-cook

Moonshot

Aye this boil my blood too, new normal yourself to fuck.

In this space between my ears. Which would ordinarily have been filled with thinking. But which I’m far too fucking lazy to even consider undertaking because it’s frankly not my job, or rather it is but usually is something proles, who are in fear of losing a fragile paid role that they’ve been threatened is at jeopardy should have swept up after me.
Goodness! Apologies!