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On paper Allardyce did better.
But he didn’t. On paper Koeman’s record holds up to Moyes, pretty much where they were supposed to be. Challenge is that he had money to spend whereas that wasn’t really the case for his predecessors. I’d say there might be some negative bias towards him because he was allowed to spend some cash.
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Everton's problem is that their fans still have the illusion that they're a big club, much like Newcastle. The reality is that they're competing with Burnley, Southampton and Palace. The sooner they adjust their expectations, the sooner they'll stop being disappointed, and maybe step up to Wolves and Sheffield United's level.
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He, or the club, bought abysmally. Spent nearly £120m on Gylfi Sigurdsson, Yannick Bolasie, Morgan Schneiderlin and Davy Klaassen. Think he might have bought Ashley Williams too, which should be a sackable offense from the off.
Edit: Did buy Calvert-Lewin and Gueye for less than £10m so not all bad.
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I suppose it depends which piece of paper you look at. Win percentage Koeman has the slight edge, but most fans would probably look to league position first. And also Sam Allardyce should be far too low a bar for comparison for a Barcelona manager.
I agree there's probably negative bias towards him because he spent cash - or you may call it higher expectations - but I don't think you can judge him as anything other than a flop.
He spent £150m and left with them in the relegation zone.
On paper Allardyce did better.
Why are the big clubs still ignoring England's finest?