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They're selling Carrera bikes new, which is a Halfords own brand, and Hoy bikes which are exclusive to Evans. The whole content is probably scraped.
It's weird because it looks like someone's gone to a fair amount of effort to make this look legit, when surely it's going to get shut down very quickly.
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You’ve answered much of your own questions there. If their domain is only a few weeks old then they wouldn’t have had many customers, if any, to write reviews on Trust Pilot or have a decent social media presence.
As for Google reviews, it takes about two weeks to receive a code to verify a business listing, perhaps they haven’t submitted this.
Appears to be a small online business which sources bikes - if they actually do - once they get a purchase.
I don’t represent them but I’m also owner of a small online retail business and I’d hate for anyone to write about me this way without any evidence.
If you’re in doubt, leave it out. Get on with your life.
I came across an online bicycle shop with a decent sale and a shocking number of sought-after bikes in stock, like 6 speed 2020 Bromptons sold out at most dealers.
The retailer is https://alphabike.co.uk/ but read on before buying anything.
I've found a few red flags and want to know what everyone else thinks:
I sounded unsure before, probably deluding myself for a good deal, but typing this out I feel more certain: this has got scam written all over it, hasn't it?