Back then White Industries was one of the niche brands (cfr. Ringlé, Cook Brothers, Topline,...) but I guess they lost the public they aimed for due to the cooperation with Marin.
@WimVDD started
London Fixed Gear and Single-Speed is a community of predominantly fixed gear and single-speed cyclists in and around London, UK.
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Back then White Industries was one of the niche brands (cfr. Ringlé, Cook Brothers, Topline,...) but I guess they lost the public they aimed for due to the cooperation with Marin.