It's easy to mock the stupid name and the wanky marketing, but it's a pedelec that looks like a bicycle for a grand. You can see how a couple of thousand people could get behind that idea in spite of the wank.
Sure, but even if I was in the market for this kind of thing, that name alone would ensure I'd never get one. It just really is pretty bad :D
@SwissChap started
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It's easy to mock the stupid name and the wanky marketing, but it's a pedelec that looks like a bicycle for a grand. You can see how a couple of thousand people could get behind that idea in spite of the wank.