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They last about the same, certainly longer than the Rapha and Muxu jeans that failed after three months. Insofar as supply chain I have to admit to being ignorant, each company claims to be ethical, I know primark certainly had a shady past but are supposed to be reformed.
Either way, I have a fabric obsessed sibling so nothing gets thrown away once I’m finished using them.
Basically I have not found better value in cycling specific jeans to the primark ones, in my experience with my setup.
Do they last? Do you think about the supply chain? This isn't a snipe, I'm genuinely curious whether it's something you consider. If the £10 jeans last longer than the more expensive ones then they're probably better in terms of environmental impact.