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Well, if the guy had been sold it as a 'cure' by some cynical actor I'd be more sympathetic, but wouldn't make him entirely blameless-I mean we don't buy medicines off the back of a truck for a reason eh?
The reality also is it that he consumed it from a bottle/package that would have had all the legal warnings and hazardous substance labels on it that are required for toxic substances. To do that without double checking wtf you're doing is just crazy imhop...
I would put money on it actually being unscrupulous advertisers on social media platforms touting the stuff, and referencing Trump as an authority that causes this behaviour. I would be surprised if anyone took action based on the information in the news or the press conference without some kind of persuasion. Perhaps Musk's name is being used in the same way, too.
And if it wasn't them it would be FDA, CFDA or whatever.