• Ok so I checked here again

    https://www.gov.uk/government/publications/coronavirus-action-plan/coronavirus-action-plan-a-guide-to-what-you-can-expect-across-the-uk

    And the plan for the delay stage is

    The Delay phase – next steps If the disease becomes established in the UK, we will need to consider further measures to reduce the rate
    and extent of its spread. Based on experience with previous outbreaks,
    it may be that widespread exposure in the UK is inevitable; but
    slowing it down would still nonetheless be beneficial.

    For example, health services are less busy in the summer months when
    flu and other winter bugs are not driving GP consultations and
    hospital admissions. In the 2009 ‘swine flu’ pandemic school holidays
    significantly slowed transmission of the virus.

    We will increase publicity about the need for good hygiene measures
    (hand washing, and catch it, bin it, kill it) and further promote the
    need for people with symptoms to stay at home for the full duration of
    their illness.

    Other action will be considered to help achieve a Delay in the spread
    of the disease. We will aim to minimise the social and economic
    impact, subject to keeping people safe. Such judgements will be
    informed based on the best available and most up-to-date scientific
    evidence, and take into account the trade-offs involved.

    Action that would be considered could include population distancing
    strategies (such as school closures, encouraging greater home working,
    reducing the number of large-scale gatherings) to slow the spread of
    the disease throughout the population, while ensuring the country’s
    ability to continue to run as normally as possible. The UK
    governments’ education departments’ planning assumptions include the
    possibility of having to close educational settings in order to reduce
    the spread of infection.

    We would consider such measures in order to protect vulnerable
    individuals with underlying illnesses and thus at greater more at risk
    of becoming seriously affected by the disease. The effectiveness of
    these actions will need to be balanced against their impact on
    society.

    Seems a bit light touch to me and no mention of comms. Apologies again if missing something?

  • We will increase publicity about the need for good hygiene measures

    no mention of comms

    ?

    I don't really understand what you're looking for: A fancy communications strategy with research, objectives, strategy, implementation and evaluation? (What civil servants call ROSIE)

    I'm sure that exists, but they're not going to release it to the public.

    I think maybe we're talking a bit at cross purposes, because I agree with you that the politicians themselves are doing a shit job of communicating, but the information that the public need is available (and being widely reported by the media).

    What else are you looking for though, genuine question?

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