I’d read that toilet roll is to due to shelf space and it’s more visibly depleted and therefor enters a panic cycle.
5 big pack of rolls vs. 40 small cans.
40 small cans of what? I mean, I'd buy 40 small cans of beer rather than 5 big pack of rolls. But I'd buy 5 big pack of rolls of £50 notes rather than 40 small cans of mushrooms. Or have I missed something?
@Chalfie started
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5 big pack of rolls vs. 40 small cans.