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andyp
I would be interested in what data Corbyn's team were looking at, and if and how they were responding to that data.
I imagine the Tories are all over this, especially with Cummings and everything that happened during the referendum. And I can make up a story in my head whereby the close knit group of 60 to 70 somethings at the top of labour are not.
There's a passage in the Christopher Wylie book about when he was working with the lib dems, anything that went against the party line would be explained away in terms of how the lib dems won the Basildon by election against all odds: so negative data could be safely ignored. It wouldnt be a great shock to learn that something similar existed for the Corbyn team with the 2017 election taking the place of the Basildon by election (the data looks awful, but dont worry - we've been through this before and it, almost, worked)
td;dr
What the fuck were Corbyn and his team looking at that made them think this was working?