Fair enough. For me their copy makes me cringe enough not to buy it (that's not a boycott though). And 'Equity for Punks' is probably one of the worst examples.
It amuses me to think it's all written by the same copywriter as Innocent drinks, just switching to a slightly different persona.
Fair enough. For me their copy makes me cringe enough not to buy it (that's not a boycott though). And 'Equity for Punks' is probably one of the worst examples.
It amuses me to think it's all written by the same copywriter as Innocent drinks, just switching to a slightly different persona.