What time is it? Watches and horology

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hugo7 in reply to @Dammit

fake scarcity of certain halo models to drive sales of the more available models?

I think it's exactly this.

Also I wondered if it was a co-marketing strategy with Tudor to increase desirability among customers unlikely to buy a Rolex.

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deleted in reply to @hugo7

I think the Tudor point must be right.

Isn't the increasing scarcity of Rolex pretty much correlated to the relaunch of Tudor? How many people in the market for a Sub go on to buy a Black Bay? Anecdotally, lots.

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